After being announced as a global ambassador for M·A·C Cosmetics in 2025, Chappell Roan is now starring in the brand's new ad ...

Add Yahoo as a preferred source to see more of our stories on Google. Matt Rife plays a lawyer in an E.l.f. Cosmetics commercial. (E.l.f. Cosmetics via Instagram) Beauty company E.l.f. Cosmetics ...

It seems it's time to put down the jeans and pick up the makeup. While Sydney Sweeney's American Eagle ad campaign may have seen its time of the day on the internet, a new and fresh out of the makeup ...

A good lip combination is the secret to looking put-together at all times. No one knows this better than the unofficial queen ...

Five-year-old Hero Cosmetics made $100 million in sales in 2021, much of it on Amazon. Aaron Mizrahi leads Hero Cosmetics' Amazon ads operation in the cutthroat skin care category. He shared how his ...

A recent e.l.f. Cosmetics ad featuring Matt Rife has sparked controversy online due to the comedian’s contentious past. In the beauty brand's new commercial, Rife and drag queen Heidi N Closet star as ...

After zero health and beauty brands aired national Super Bowl ads a year ago, three will air ads this year. With the league’s female viewership spiking this season thanks in large part to Taylor Swift ...

Matt Rife plays a lawyer in an E.l.f. Cosmetics commercial. (E.l.f. Cosmetics via Instagram) Beauty company E.l.f. Cosmetics responded to backlash this week over its new ad campaign starring comedian ...