The owner of the Playboy brand said Tuesday it has inked a deal to acquire Honey Birdette, an Australia-based luxury lingerie and sex toy maker, for $333 million in cash and stock. The female-founded ...
Honey Birdette, which sells sex toys in addition to lingerie, has garnered attention in Australia for its provocative marketing, such as video mall ads featuring models wearing bondage collars.
Add Yahoo as a preferred source to see more of our stories on Google. Playboy is expanding its portfolio. “We are extremely excited to welcome Honey Birdette to Plby Group,” Ben Kohn, chief executive ...
Everyone likes feeling good down under, and lucky for everyone, a lingerie store from Down Under is in South Florida to help you feel good. They’re called Honey Birdette, and honey, their business is ...
Founded 17 years ago in Australia, the brand was sold in 2021 to the private equity-backed owner of the Playboy brand for $333 million as part of a move by the former magazine publisher to expand its ...
Lingerie retailer, Honey Birdette, has had the most advertising complaints made against it for the second year in a row due to its store window imagery. Large images of women modelling lingerie, often ...
Exuding confidence in your body can be complicated and uncomfortable. Frequently, women specifically are made to feel as though the bodies they were born with won’t be enough until they alter ...