Homelessness is a major problem in the U.S., and it’s getting worse: A record 650,000 Americans were homeless on a single night in January 2023, according to the most recent point-in-time report ...

Editor’s Note: A version of this article was originally published in 2023 and has been updated for 2025 to reflect the latest developments in law firm marketing and digital analytics. In an ...

While Net Promoter Score (NPS) has become the default way of measuring product success, it is deeply flawed. Instead of relying solely on NPS, product teams should prioritize usage, retention and ...

While home prices and rents have increased upward of 70% over the last five years, state minimum wage has increased just 33%. Fortunately, Durango has the ability to close this gap by implementing a ...

The expanding role of the healthcare supply chain includes increased demand for efficiently managing spend, but there are a few easy ways to measure your progress and ensure your organization is ...

Panelists discuss how defining and tracking meaningful real-world outcomes ensures accountability and value in MASH management. Panelists discuss how success in MASH management should be measured ...

Are you measuring the wrong metrics? Most law firms track marketing performance by looking at website traffic, social media engagement, and email open rates. But here’s the problem: while these ...

In today’s fast-paced, automated world, where generic solutions are often marketed as universally applicable and customer service is increasingly outsourced to automated systems like online chatbots, ...

This activity was supported by contracts between the National Academy of Sciences and the Arnold Foundation (19-02953). Any opinions, findings, conclusions, or recommendations expressed in this ...

Two dangers exist for pastors when it comes to setting standards for success. One is to shoot for the moon. The other is to throw in the towel. When I was a young businessman in England, a group of ...