Get those wallets ready because Selena Gomez's fan-favorite makeup brand Rare Beauty is dropping soon at beauty retailer Ulta Beauty. "IT’S HAPPENING💫," the two beauty brands announced in a joint ...

Red mild chili peppers are the inspiration for a new range of color palettes in a collaboration between Selena Gomez and a Mexican seasoning favorite. Rare Beauty, the cosmetic brand established by ...

Selena Gomez's cosmetic line has released a set of new, mouthwatering products. On Aug. 21, Rare Beauty and Tajín released their Cheek & Lip Set, a liquid blush and lip gloss inspired by the shades of ...

Selena Gomez proved Rare Beauty campaigns are as fun as they look in a major recap post from the new Soft Pinch Liquid Contour launch. Sharing behind-the-scenes and unfiltered glimpses from one of her ...

In honor of Rare Beauty’s five-year milestone, its team—including CMO Katie Welch—breaks down the success of its recent community pop-up, and how the brand’s impact extends beyond Selena Gomez’s name.

Red mild chili peppers are the inspiration for a new range of color palettes in a collaboration between Selena Gomez and a Mexican seasoning favorite. The Rare Beauty+Tajin Cheek and Lip Set — which ...