Over the past 30 years, men have been repackaged and rebranded more times than washing powder, be it as Urban Playboy, The New Man, The New Lad, the Metrosexual (and its inverted mirror image, the ...
What is your idea/interpretation of a 4D man? JS: At Edelman we speak about ActionGraphics — a process which identifies groups based on what they do, so a 50 year-old woman can have a social media ...
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